July 16, 2019

Author Platform as Building Community: John Jantsch [podcast]

Do you think of your writing as a small business? How much time and effort do you put into growing that business? Does it sputter along from one published book to the next–or from one unsold manuscript to the next? John Jantsch, author of several books including The Commitment Engine: Making Work Worthy It (Portfolio-Penguin, […]

Is Your Author Platform Built on Fake Followers?

PC World has posted an excellent article on using a free tool to determine how many fake followers are among your twitter followers. Having a large percentage of fake followers signals that your account has probably been compromised. The algorithm uses these elements: The Following / Followers ratio is less than 50 Following / 1 […]

Literary Agents: Subscribe to Publishers Lunch

Jason Boog–editor of GalleyCat and managing editor of AppNewser–recently posted a blog titled “5 Ways to Find an Agent for Your Book.” I want to plug his last item, which is a favorite of mine. Jason’s first four items are solid, but things one can read several places (including my own blog entries): Follow agents […]

Author Platform: Generate Reader Interest by Engaging Readers on a Personal Level

“The whole idea behind social media for authors is that engaging readers on a personal level with unique content generates reader interest and creates reader loyalty,” writes Laura Kay, a New York Times and USA Today bestselling author of nearly a dozen titles. Laura’s latest blog post lists 13 steps or ways to generate or […]

Are the New Short Book Proposals for You?

Lisa Tener, literary agent, posted “The New Short Book Proposal” on Huffington. Is this something for you? Going short means removing some of the length in your strong areas in order to give literary agents or publishers’ editors a quick read–and the possibility to pick it up sooner and make a favorable decision (the short […]

Author Platform Basic Set-up (Part 2)

My previous blog on platforms pointed to the increasing need for authors to develop a following: “persons you can bring into the promotion and sales of your book” (Kate Epstein). Here I’d like to dig a little deeper to say more about how to do this. I’m writing for persons who really haven’t entered into […]

Your Elevator Pitch to Literary Agents

Seth Godin is an iconoclastic marketing guru whose books and blogs are often a hoot. Here is the middle-part of his entry from October 22, 2012: The best elevator pitch doesn’t pitch your project. It pitches the meeting about your project. The best elevator pitch is true, stunning, brief and it leaves the listener eager […]

Literary Agent Ted Weinstein on Book Proposals

Ted Weinstein, literary agent, on book proposals Ted Weinstein has done a nice job on this video. His advice, however, applies to nonfiction works. Most authors are surprised, but the US publishing market is about 80 percent nonfiction and only 20 percent fiction. Weinstein focuses on the author selling a proposal to a literary agent, […]

Author Platform: What to Do when You Don’t Have One

  Planet Earth Reiki Galaxyoffers encouragement for creating a platform–you know, a soapbox from which you can build visibility before submitting proposals. Good advice. Recently, a new client asked whether this is an iron-clad rule. “If I don’t have a platform, am I simply wasting opportunities to get published?” In a word, yes. It needs […]

Dialogue in Fiction Book Proposals

Writer’s Digest offers an excerpt from Jeff Gerke’s The First 50 Pages (Writer’s Digest, 2011). (The book was published in early November 2011.) As Jeff says, “Great dialogue may not get you a publishing contract, but lousy dialogue will often prevent you from getting one. Awkward, unrealistic dialogue is a common reason acquisitions editors and […]